Ellis Design™ is an independent design open-air studio based in Wellington, working with global brands and institutions. Our approach is rooted in clarity and strategy, focusing on identity, digital design, and art direction. We see design as a rational process—an exercise in shaping systems and experiences that communicate with precision and endure over time.
Helly Hansen x 8 Winds
At Ellis Design, every engagement is architected as a scalable system. We translate insight into structure, and structure into experiences that perform across platforms, markets, and moments. Clarity is not an aesthetic—it is an operational advantage—so every decision is made to remove friction, sharpen perception, and strengthen brand equity.
We design frameworks, not artifacts. From identity to interface, each component is calibrated to function within a unified ecosystem that supports growth, adaptability, and long-term relevance. Our methodology aligns strategy, design, and execution into a single pipeline, ensuring brands don’t just look right—they work.
Relevance outranks novelty. We build brands that can evolve without losing their core, enabling consistency across touchpoints while remaining agile in changing environments. The result is design that compounds in value over time: precise, culturally fluent, and engineered for endurance.
Art Direction
Brand Development
Creative Direction
E-commerce
Experiential
Graphic Design
Motion Graphics
Brand Strategy
Packaging
Print
Systems
Visual Identity
Web Design
Web Development
Industries
Startups
Fashion
Technology
Art
Sustainability
Architecture
Institutions
Entertainment
Adobe Creative Cloud
Affinity Designer
Affinity Photo
IFTTT
Framer
Apple Business Manager
Apple Platform Ecosystem
Apple Continuity Frameworks
Shopify
Square
Google Workspace
Notion
ChatGPT / LLMs
Meta
Cloudflare



